Perhaps this is a bit of a litmus test for where our global economy is heading: Manchester United has approached an Indian conglomerate to replace AIG as its sponsor. (Even more hilariously, the conglomerate is called "Tata Group.")
[Reuters]
Thursday, March 26, 2009
UF Quick Throw: Meet Your New Overlords
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12 comments:
I think Budweiser are already the "official beer" of Man U. (chuckle)
I would rather lick my own foot than drink Bud.
I am surprised that neither Bud nor Miller has made any overtures about advertising with a pro football club.
How much do you think being a kit sponsor costs a corporation?
Tata group are making the Worlds cheapest car. They are making motors affordable there. Look for them here too. Bags of cash on the way.
I keep hearing that Tata Group makes cars... that is an oversimplification, I think. Tata Group makes EVERYTHING in India. It would be like if AT&T, GM, Coca-Cola and about 20 different industries had a parent corp here in the US. Given current trends, one day that might be TTG.
@ Mag Haa: I heard AIG was paying $19 mil for the ManU shirt spot. Not sure how accurate that is.
That article says the AIG deal was $100 million.
That cheapest car, the $2000 one, isn't expected to get released here last I heard (two days ago) because there is virtually no profit margin on it and that's the last thing car companies here are interested in.
so it was $25 mil per year. Wonder how that stacks with other EPL clubs
$25MM for a shirt sponsorship? So I need to crank up the money machine, make a bunch of cash and then "sponsor" manU so I can write "nancy boys" on their kits.
I'm willing to work toward that goal.
Guardian headline: United eye Indian giant Tata as sponsor.
hahahahhahaha.
/teenage boy.
hahaha..
@hockalees. No need to get your tata's in twist. :)
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