Thursday, March 26, 2009

UF Quick Throw: Meet Your New Overlords

Perhaps this is a bit of a litmus test for where our global economy is heading: Manchester United has approached an Indian conglomerate to replace AIG as its sponsor. (Even more hilariously, the conglomerate is called "Tata Group.")

[Reuters]

12 comments:

  1. I think Budweiser are already the "official beer" of Man U. (chuckle)

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  2. I would rather lick my own foot than drink Bud.

    I am surprised that neither Bud nor Miller has made any overtures about advertising with a pro football club.

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  3. How much do you think being a kit sponsor costs a corporation?

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  4. Tata group are making the Worlds cheapest car. They are making motors affordable there. Look for them here too. Bags of cash on the way.

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  5. I keep hearing that Tata Group makes cars... that is an oversimplification, I think. Tata Group makes EVERYTHING in India. It would be like if AT&T, GM, Coca-Cola and about 20 different industries had a parent corp here in the US. Given current trends, one day that might be TTG.

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  6. @ Mag Haa: I heard AIG was paying $19 mil for the ManU shirt spot. Not sure how accurate that is.

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  7. That article says the AIG deal was $100 million.

    That cheapest car, the $2000 one, isn't expected to get released here last I heard (two days ago) because there is virtually no profit margin on it and that's the last thing car companies here are interested in.

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  8. so it was $25 mil per year. Wonder how that stacks with other EPL clubs

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  9. $25MM for a shirt sponsorship? So I need to crank up the money machine, make a bunch of cash and then "sponsor" manU so I can write "nancy boys" on their kits.

    I'm willing to work toward that goal.

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  10. Guardian headline: United eye Indian giant Tata as sponsor.


    hahahahhahaha.

    /teenage boy.

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  11. @hockalees. No need to get your tata's in twist. :)

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